I was just wondering if a different chemical would work and had a look around. Answer: urea and formaldehyde, but not as well as amonia. Here is the science..
"The scientists found that ammonia breaks down the hydrogen bonds within cell walls and within the lignin matrix. This allows molecular movement when subjected to tensile or compressive compresive forces. Once the ammonia evaporates from the wood, new bonds are made creating a permanent set; in simple terms, this can be considered similar to the process of adding a permanent wave to hair. "
So essentialy its the same as the wife using amonia on her hair
Now don't go pinching the hair products